EFL Launch ForgeServe

Electronic Frontier today launch the world’s first commercial, vendor agnostic, multi-tier, white label, IP device provisioning and management platform adopting ForgeServe Cloud SaaS

London, UK, April 1 , 2016 – Swoop Datacom Ltd today proudly announced the launch of the ForgeServe cloud based SaaS platform, adopted by leading value-added distributor Electronic Frontier to meet the needs of their channel business and enabling growth in to the ever expanding IP telephony space. ForgeServe is the world’s first commercial, vendor agnostic, multi-tier, white label, IP device provisioning and management platform. Swoop Datacom bridge the gap between traditional telecoms and IP based SIP technology adoption. Enabling multi vendor unification which provides a direct benefit to reseller, aggregator, ITSP or integrator propositions, enabling them to cater for today’s ever developing customer requirements.

The ForgeServe deployment and management portal allows any compatible IP device to be zero touch provisioned, managed and maintained while utilising simplistic methodologies. This allows untrained or inexperienced individuals and organisations to easily adopt cutting edge IP technologies and enables zero touch rollout and provisioning.

“With ForgeServe we are able to deliver improved profitability for the platform users, margin retention against time and resource is often overlooked however can increase profits considerably if properly managed” explained John Bennett, Swoop Datacom CEO and the brainchild behind this new product. “ Swoop Datacom can help operators reduce the cost of deployment and management of IP telephony devices. We enable users to simplify operations through product distribution reducing operational costs and increasing profitability.”

Electronic Frontier offers a “per device” billing model to allow integrators and operators to maximise revenue return and avoid sunk costs investment risks in a rapidly evolving market. The product allows zero touch integration into order processing, logistics allocation and deployment planning.

“ForgeServe will be invaluable in creating significant new opportunities for IP Phones and for developing new supply chain and channel relationships. It creates the potential for fully managed services for IP product monitoring, deployment, QoS and support from a single source location with clean and clear instructions,” explained Conor McCann, Electronic Frontier Managing Director. “ It enables the customer to manage, provision and maintain services to their entire estate, with visibility of location, firmware, status, health, warranty and output of preferences. This means that the requirement to move provider is negated and that is extremely valuable to us” added McCann.

About The Electronic Frontier Ltd

Electronic Frontier Ltd (EFL) is a leading value-added distributor of converged IP solutions, supplying data networking, voice over IP, security and IP CCTV solutions and services. Founded in 1993, EFL has developed a comprehensive and fully interoperable portfolio from leading manufacturers which combines high performance and quality with outstanding value. This is backed with a broad set of value-added services and free pre- and post-sales support on all products.

About Swoop Datacom Ltd

Swoop Datacom are the developers of ForgeServe, the award winning, multi-tier, vendor agnostic device provisioning and life-cycle management platform. The cloud based SaaS simplifies complex technology and processes whilst unlocking best of breed solutions. Empowering voice eco-system distributors and resellers with a toolbox of deployment, maintenance and support features giving vendors a clear edge over their competition. The cutting-edge features delivered through the intuitive UI allow any compatible IP device to be deployed and provisioned to any chosen call control platform and further maintained whilst in their in-life state. Delivered through the distribution channel and nurturing long term customer retention, by allowing organisations to easily adopt the latest IP technologies. Bridging the gap between traditional telecoms and IP based SIP technology adoption.


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